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5 Reasons Why You Should Look Into Video Marketing

Over the last few years, we have witnessed a constant rise in video sharing: being able to watch a video about an interesting topic, funny compilations of silly footage, videos of international relevance, and even smart advertising. Today, we watch them every day, and most people would rather watch a video than read an article…

Videos, Branding, New Website For Kata

Smart Phone maker Kata shows off its new philosophy with fun new video content, and an elegant new website to boot. We’re happy to have completed a collection of work for Kata Digital, an established mobile phone company who is focusing its energies on breaking into the North American markets. We ended up having a…

7 Diamonds Brings in Spring and Summer with a Frenetic New Video

The world of high fashion allows for a level of creativity that often doesn’t fly in other markets. At the same time, more than in other arenas, the creative faculties have to be laser-accurate and locked into the client’s message to avoid missing the mark. This was true for the recent 7 Diamonds video ad…

Communication Hollywood-Style: Big, Effective, and Intuitive

When it comes to communicating a brand message to your audience, Hollywood’s big, brash, and real attitude will take your message much farther than international cinema’s challenging, understated, and experimental tone. At the end of Nostalghia by Andrei Tarkovsky, one of Russia’s great film makers, a man repeatedly tries to carry a candle that he…

Video Production | Communicating with Visual Aids

It is very exciting to work with online marketing; everybody wants a piece of the online action, and those small entrepreneurs that had no money for T.V. or radio ads are now able to promote their products and services with an amazing result in some cases. Almost every person you know has a smartphone, and…

Heart and Head: Video Content Wins Both

It’s an age-old battle between the two guiding forces of life. On one side is the cooler-headed cerebral faculties that lead us to a life governed by the scientific method. On the other side, we have the faculties of feeling: the more sensitive, take-off-your-shoes-and-dance-in-the-rain faculty.

Video Production & Marketing: Traditional or Not?

As one of the top Video Production companies in Orange County, sometimes we have to work with executives that are not sure what they want, and this is especially common when it comes to using digital marketing strategies and someone adds “but make it traditional”. I am not completely sure that we should keep trying…

A Piece of the Social Media Pie

It’s an online frenzy: everyone, from that little store on the corner and all the way up to the big companies, wants a piece of that juicy fruit called online marketing. Everybody has interacted with social media, even through friends or family. Who hasn’t watched a video or shared a picture online? Some of the…

Video and Your Company

“An image is worth a thousand words”: this is not a random expression. We need constant stimuli to achieve our full potential. And in today’s world, which better way to communicate than through video, which also extends its arms and reaches into the business world.

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