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Video and Trust

We have discussed before the importance of content marketing, and by now, almost everyone who follows our blog knows that content marketing is still one of the most powerful tools that we have to make our company relevant and get more customers as a result.

Your Video: A Strong Message.

One of the most powerful tools to spread a message is through a video. In so many ways, you can use it to show your company to your customers, to train new employees, to attract investors, or as advertising material.

The Power of Audiovisual Content.

Audiovisual content is more than 30% likely to be watched and shared by your target audience The internet is an amazing tool, and almost everyone in the developed world has access to it. We are more connected than ever throughout the globe. Even the most remote places in the world have access if they choose…

The Basics: How To Shoot A Great Video

Making a video is a great and fun way to communicate with others, and you can use a video for many things: for personal reasons, like a wedding or a birthday; to share ideas on a topic like the environment, health or politics; to build up a reputation or to promote a company; or maybe…

Why You Should be Using Video In Your Content Marketing.

Statistics show that the number of videos watched online everyday by people is estimated in billions of views on any of the most common social media platforms and apps. Also, more than 70% of internet users spend more time watching videos on the internet than doing a different activity. If there are so many people…

Video Production And The Right Message

The technology that we have today is amazing and every day new and exciting ways of communication are being developed. Think about how amazing would be if you could show a product to a person with an augmented reality device, or give a personalized tour of your factory, shop or clinic through virtual reality. But…

Thirsty for Engagement: Why Long-Form Content Works

Stop-motion animation about magic flying tacos? A Pixar-caliber animation about love, beans, and what matters most? What’s happening to YouTube ads? A recent AdWeek article detailed a fun trend of companies rolling out longer animated features for their ad campaigns. In the hectic, cluttered world of social media, these attention-getting spots are, above all, reminding…

Important Aspects of Online Video

Did you know that online video marketing is one of the most effective tools for your company to raise your brand awareness, improve your brand’s image, reach your target audience, and ultimately improve your conversion rate? Yes, I believe that you already know this, and I am also sure that you are aware about how…

Learning from BuzzFeed

There’s no question BuzzFeed’s hyper-digestible video content has been a game changer in the industry. For, those in the business of creating brand videos, how far should this paradigm be applied to content? The numbers say it all. BuzzFeed is one of the content-creation pillars of social media, with an average of 3 billion video…

12 Steps to Good Video Production.

We all know that videos are a powerful tool to sell and communicate our ideas, businesses, products and services. If you are a local company looking to increase your sales, you will want to have the best Video Production in Orange County that you can get, but if your budget can’t afford to outsource this…

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