Choosing Marketing Companies in Orange County

How to choose one of the many Marketing companies in Orange County? A good way to know if you should get rid of your current marketing guys and start looking into new horizons, is when you reach the point where, after a while of begging them to develop your online marketing strategies focusing on content…

Teamwork is the True Power: Leadership, Synergy, & Ants

The connection between teamwork, leadership and core values is a funny thing. If you’re looking for a branding agency in Los Angeles, your mind might not be on questions of leadership, teamwork, and core values, but we at Twelve12 are under the impression that there’s a powerful connection. It comes down to the link between…

Is It Time For You to Outsource a Marketing Agency in Orange County?

When a business if in full bloom, nobody is worried about the future, but if your company is just not making enough money or you are not getting enough customers, traffic, brand awareness, etc., or if your company is not doing as well as it did in previous years, then it is time to review…

Reluctant To Try Internet Marketing?

As almost everybody knows by now, connectivity is the one game-changing factor in today’s marketing. The big companies are not the ones in charge anymore; small garage-operated startups have proven that it is possible to reach millions without spending an impossible amount of money. If you are one of the few that still believes that…

Down/Up: Building a Strategy of Cyclical Growth

In honor of Father’s Day, a piece loosely inspired by Robert Kiyosaki’s thought-provoking book, Rich Dad, Poor Dad. What can these two different approaches to growth teach us about the nature of business—specifically, the nature of strategic planning for growth?

12 Steps to Good Video Production.

We all know that videos are a powerful tool to sell and communicate our ideas, businesses, products and services. If you are a local company looking to increase your sales, you will want to have the best Video Production in Orange County that you can get, but if your budget can’t afford to outsource this…

Get Familiarized with Online Marketing

SEO, CMO, SEM, PPC, CPM, CPT: these and many others are all acronyms related to the digital marketing world. If you have online presence, you should at least get to know some of the most used terms for Online Marketing in Orange County. Why is it so important for you to be familiar with the…

Leave the Earth Better than You Found It

When you hear the old boy scout saying, “Leave the earth better than you found it,” it’s easy to think of mountain lakes with garbage that needs to be picked up, or oil spills that threaten coastal ecosystems, or factories that are polluting the skies and the waters, and that somehow need to be stopped.…

What do we mean when we say “Brand”?

What exactly do we mean when we talk about a brand? Whenever we refer to a brand, the meaning that we give it depends on the context of the conversation. We cannot just think about a definition and encase all the possible denotations. This is probably why so many people that don’t belong to the…

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