A new product is like having a baby, it is full of hope and dreams and we are always sure that it will achieve greatness – but it is up to us to make sure that our “new baby” gets all the advantages to make it a success. It doesn’t matter if there’s an economic…
Audiovisual content is more than 30% likely to be watched and shared by your target audience The internet is an amazing tool, and almost everyone in the developed world has access to it. We are more connected than ever throughout the globe. Even the most remote places in the world have access if they choose…
At Twelve12, we understand the importance of having a powerful brand, so for effective branding in Orange County, we want to share with you some important brand elements that you need to think about when you are designing your brand.
As users, we are in the middle of an online advertising war; you thought it was bad when you couldn’t control your TV content? That was a child’s play compared to online advertising, where even your neighbor is drowning you with constant Facebook posts of his/her latest home business. We can only sigh and block…
It happens to the best of us: we did all the hard work, we turned a business idea into a great business, we have a great brand and then one day, our customers decide that they want something different, something exciting, something … not boring. This is the moment where many business owners scratch their…
Many small business owners think that is not worth it to spend money on a professional Digital Marketing strategy – they’d rather do some research, they end up with one or two ideas and they immediately go and pay a social media ad or advertising on search engines. But, is this really the best option…
Twelve12 brings you the most complete guides to understand SEO and digital marketing techniques. We are not like most marketing companies in Orange County; we want to help you succeed and we want to share with you some of our tips and tricks to turn your business into a money machine, and even if you…
You may think that you already know everything about marketing strategies; that marketing course or marketing degree that you completed a few years ago says so, right? Well, for sure it is a great thing if you have some marketing background instead of having to learn everything on your own, and it is also very…
Content marketing is still one of the most used internet marketing strategies to engage with customers, promote products and services, and improve the search engine rating. Almost every company with an online presence uses some form of content marketing; having said that, if you are not using it already, you should take advantage of this…
Building up a strong brand is not an easy task. This is your company’s face, the one that will engage with your customers and it is what they will remember and share with friends, family and colleagues. The branding goals can be different as you find your business in different stages; the first one is…
