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Annoyed Yet? The World of Corporate Social Media

It’s a weird world out there, and it seems like it’s gotten a lot weirder since social media has become a staple in so many of our lives. Still, for smaller businesses who are looking for help with social media marketing in Orange County, it can seem like there’s this whole world where companies like…

Receiving Praise on Clutch’s platform!

Since we were founded our goal has always been to do branding and digital marketing that will enable our clients to grow. We practically do every digital service under the sun, but above all, strive to be the best, most complete solution for branding in Orange County.

Best Internet Marketing strategies for your Small Business

It seems that you must be living under a rock, in the middle of the desert if you are not familiar with the internet by now. Pretty much everyone is online now: kids use it to play with friends and for their school, teachers and other professionals use it for personal and business reasons, and…

The Branding Process Decoded

We hear about the importance of branding all the time, and we try to do our best to keep up and do what we believe branding is all about: design a nice logo, develop our image, and ask our friends and relatives their opinion about our choices. This is not a bad thing, but there´s…

Connecting Your Audience, Your Brand, & What You Offer.

The question of why people buy things is a beguiling one, and companies pay big bucks to try and figure out these motivations. Sure, we all have those brands we love, and which personally express something about us, but most consumers will admit that some purchases just happen. Shirts are a great example.

Developing Your Company’s Social Media Branding

There’s an aspect of marketing that almost every company should develop and that is social media branding. As an Orange County marketing company, at Twelve12, we see a lot of customers looking for easy ways to do social media branding only to end up with poor results.

The Brand: How Can New Customers Know You?

We’ve all been there—it’s late, you’re driving in an unfamiliar neighborhood, and you’re hungry for a burrito. As you drive down a main thoroughfare, you’re confronted with the choice between the knowns: Del Taco, Rubio’s, or whatever other chain dominates the area, and the unknowns: the various Mexican places that dot the strip malls, with…

Your Video: A Strong Message.

One of the most powerful tools to spread a message is through a video. In so many ways, you can use it to show your company to your customers, to train new employees, to attract investors, or as advertising material.

Make Your Own Brand Statement

The secret behind the success of a brand is a combination of factors, and even though there are some similarities among different companies, there’s always something that makes them stand out from the crowd and makes them unique. At Twelve12, we have been helping many different businesses to develop their branding in Orange County and…

Keeping it Real: Personas Matter in Marketing.

As a company, getting to know the demographic details of your customers is step one in connecting with them. Find out as much as possible about the people you depend makes it possible to better speak their language, customize your products and services to their needs over time, and, well, just find them when you’re…

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