Have you ever thought about hiring one of the media companies in Orange County? Is it really important which type of media we use to advertise a product? Absolutely yes! It does matter, as not everyone has the same preferences. Some people are more comfortable watching ads online; others enjoy listening to podcasts or radio…
A good advertising agency in Orange County or elsewhere should be aware of the needs of the client. Not all advertising is good advertising, despite what a lot of people seem to think, and the wrong approach can certainly destroy the reputation and credibility of a business. This is why, at Twelve12, we want to…
Advertising Agencies in Orange County are very competitive, and we usually don’t share our trade secrets and success formulas. But our advertising team at Twelve12 wants to share some important information so you can develop your advertising tactics and achieve your business goals. (Of course, we are here to help you if you don’t know…
Every successful marketing story can potentially become the platform for a new “marketing guru”, but is this really what you should be looking for when you are in desperate need of a marketing makeover in your businesses? Should you copy what others do or follow their steps as a recipe for success? At Twelve12, we…
Traditional marketing has, to a certain extent, been replaced by digital forms. Although the foundation of marketing remains the same, the way we work with companies and customers is so different, many of the former techniques are simply obsolete. All the top marketing firms in Orange County know that trying to sell a product or…
How the last couple of years has changed marketing! The amount we were supposed to advance in ten or fifteen years was thrown at us in a matter of weeks and months. We didn’t have any other choice but to embrace the changes and hope for the best. Although those changes can be challenging and…
Marketing goes beyond the advertising and the promotion of a company’s product. As we have discussed in previous articles, the scope of marketing goes from a simple business idea to the most complex marketing campaigns. However, not a lot of people think about marketing as a foundation for many areas, and not every marketing agency…
If you have been reading our blogs, I am sure that you know very well what your market is, and you probably can explain your main market, provide a general profile of your customers, and even explain how you communicate with them through different channels. What you might not know is how to break down…
Advertising today is somehow more complicated than a few decades ago. It used to be enough to show the qualities of the product and let people know how amazing it was through nice ads. Today, things have changed and you need to keep up if you want to succeed. Let Twelve12, one of the top…
When we talk about “mantra” we think about something powerful, spiritual, or with magical qualities. What we do not think about when we say this word is anything to do with marketing because it has nothing to do with it … or does it? At Twelve12, we want to talk to you about marketing mantras…
