I was talking to some people a few days ago, and I realized how difficult it was for almost all of them to try to explain what branding means. The overall consensus was that branding is when a company has a distinctive identity and you can recognize it. At Twelve12, we get a lot of…
Branding can do a lot, but it can’t do everything. Organization after organization regularly dedicates thousands of words on describing what branding is, why you need it, and what it can do for you. The short version is probably something like, “it’s everything your company says, does, and is!” This is true, but when a…
It’s a weird world out there, and it seems like it’s gotten a lot weirder since social media has become a staple in so many of our lives. Still, for smaller businesses who are looking for help with social media marketing in Orange County, it can seem like there’s this whole world where companies like…
Since we were founded our goal has always been to do branding and digital marketing that will enable our clients to grow. We practically do every digital service under the sun, but above all, strive to be the best, most complete solution for branding in Orange County.
We hear about the importance of branding all the time, and we try to do our best to keep up and do what we believe branding is all about: design a nice logo, develop our image, and ask our friends and relatives their opinion about our choices. This is not a bad thing, but there´s…
There’s an aspect of marketing that almost every company should develop and that is social media branding. As an Orange County marketing company, at Twelve12, we see a lot of customers looking for easy ways to do social media branding only to end up with poor results.
We’ve all been there—it’s late, you’re driving in an unfamiliar neighborhood, and you’re hungry for a burrito. As you drive down a main thoroughfare, you’re confronted with the choice between the knowns: Del Taco, Rubio’s, or whatever other chain dominates the area, and the unknowns: the various Mexican places that dot the strip malls, with…
The secret behind the success of a brand is a combination of factors, and even though there are some similarities among different companies, there’s always something that makes them stand out from the crowd and makes them unique. At Twelve12, we have been helping many different businesses to develop their branding in Orange County and…
The search for a proper mission statement for your company can drive anyone through a range of emotions and reactions, from confusion about the precise purpose and definition of a mission statement, to annoyance and doubt about need for one in the first place. If you’re seeking branding in Orange County, you may find yourself…
As a Branding Agency in Los Angeles, we get a lot of companies that are struggling to attract customers, and they have previously tried on their own and spent a lot of money only to find out that it was a waste of time and resources. Twelve12 want to share with you some information about…
